5 Ways AI Can Help Marketers

With the help of AI, businesses can create more effective marketing campaigns, increase engagement, and drive revenue growth.

Get to Know Google Analytics 4

What You Need to Know about Google Analytics 4

Discover the groundbreaking features of Google Analytics 4 (GA4) and its potential to revolutionize data analytics and user behavior prediction. With machine learning-driven insights, event-based measurement, and enhanced privacy controls, GA4 offers businesses a comprehensive view of customer engagement and improved ROI.

3 Ways to Implement Machine Learning and AI into Small Businesses

A misperception of implementing machine learning is that it's only for big brands with budgets that allow for experimentation. However, that's not the case.

Earlier this month, John Giannandrea, Apple’s head of artificial intelligence (AI), gave insight into how Apple is leveraging machine learning (ML) within their iOS and the future of machine learning at Apple. Anything from language translation to only sorting photos on your phone into pre-made galleries is made possible with machine learning. These various types of machine […]

5 Ways to Incorporate Artificial Intelligence Into Your Small or Medium-Sized Business

Artificial intelligence

In the entertainment industry, artificial intelligence or AI is commonly associated with sci-fi movies featuring human-like robots that are bent on world domination. On the other hand, news articles often link artificial intelligence to replacing human jobs with all-knowing machines. Both of these are misconstrued concepts that give artificial intelligence a bad rap. In reality, […]